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WHAT WE'RE ABOUT

At Drift...we repair and recreate secondhand clothing, bringing new value to unwanted basics & forgotten vintage pieces.

At Drift...we repair and recreate secondhand clothing, bringing new value to unwanted basics & forgotten vintage pieces.

From design to construction and reconstruction — altering, repairing, screen printing, dying... we do everything ourselves in-house.  We're spelling out that affordable does not have to mean cheap, mass-produced and unethical.  Through creating men's and women's clothing that is as aesthetically cool as it is ethical, we hope to transform our community's ideas on sustainable fashion. 

From design to construction and reconstruction — altering, repairing, screen printing, dying... we do everything ourselves in-house.  We're spelling out that affordable does not have to mean cheap, mass-produced and unethical.  Through creating men's and women's clothing that is as aesthetically cool as it is ethical, we hope to transform our community's ideas on sustainable fashion. 

GENERAL CREATIVE CHAOS 

If you have ever been to our shop in Portsmouth, NH you have seen the sewing machines and general creative chaos that is our "factory". We  make all of our apparel and swimwear right in our store so that our customers can not only see who makes their clothes, but also take part in the creative process.

If you have ever been to our shop in Portsmouth, NH you have seen the sewing machines and general creative chaos that is our "factory". We  make all of our apparel and swimwear right in our store so that our customers can not only see who makes their clothes, but also take part in the creative process.

THE PURSUIT OF SHAKING THINGS UP

 Because until now, affordable clothing meant globalized and mass produced- exploitative of both human rights and our planet.The fashion industry stands as the second most damaging industry in the world. In the last 15 years, fashion production doubled globally as the number of garments purchased each year by the average consumer increased by 60%. 
 Because until now, affordable clothing meant globalized and mass produced- exploitative of both human rights and our planet.The fashion industry stands as the second most damaging industry in the world. In the last 15 years, fashion production doubled globally as the number of garments purchased each year by the average consumer increased by 60%. 
Fashion has become fast, cheap, and disposable. People keep their clothes half as long as they did 15 years ago, discarding of garments after just seven or eight wears. Nearly three-fifths of all clothing produced ends up in incinerators or landfills within a year of being made. 
Fashion has become fast, cheap, and disposable. People keep their clothes half as long as they did 15 years ago, discarding of garments after just seven or eight wears. Nearly three-fifths of all clothing produced ends up in incinerators or landfills within a year of being made. 
In a society obsessed with the next trend, on a planet that has already exceeded its capacity, our company is defined by taking what already exists and transforming it into something new.   
In a society obsessed with the next trend, on a planet that has already exceeded its capacity, our company is defined by taking what already exists and transforming it into something new.